Wednesday, December 12, 2007

Is There A Need for Soft Skills And Effective Communication In The Workplace?

Is There A Need for Soft Skills And Effective Communication In The Workplace?
By Donnovon Outten

As the marketplace for many organizations grows, there are different challenges that surface in the world of business. It is necessary that employees have both effective communication skills and soft skills to match. From experience, one without the other is a recipe for disaster.

Communicating with employees is more than just giving instructions for the day. The way information is communicated has a direct impact on performance. Employees look to the leaders in an organization to set the tone and culture within the work environment. Offering open lines of communication in the workplace allows staff members to speak freely without fear of repercussion so that they may readily share information, ideas and concepts.

The human element is diverse and complex, but when attempting to keep an upbeat and positive work environment it is almost impossible without effective communication. When effective communication is prevalent in an organization, that organization is more likely to have employee satisfaction and positive production, which ultimately leads to achieving bottom line objectives. Like the old saying goes, "you get what you give." So why not create an environment of effective communication in the work place.

As important as it is to have effective communication in an organization, it is equally imperative for employees, managers, supervisors and executives to have soft skills abilities. Soft skills are the non-technical skills, abilities, and traits that individuals need to function in a specific environment. They include competencies like problem-solving, cognitive skills, oral communication skills, personal qualities, work ethic, interpersonal and teamwork skills.

What was once considered a "soft" skill is now seen to have "hard" business impacts. The resulting costs to your business for poor employee communication and soft skills include:

• increased employee turnover

• increased absenteeism

• dissatisfied customers from poor customer service

• higher product defect rates

• lack of focus on business objectives

• stifled innovation

Communicating effectively is characterized by such things as active listening, using "I" messages instead of "you" messages, conflict management, positive body language, and asking the right questions. These things can be accomplished through training and behavioral assessments. Utilizing assessments to gauge where your employees are is a great tool. However, employers should also then follow up with substantial personal and professional development training to ensure their employees success.

Effective workplace communication and soft skills not only improves workplace relationships, but it also improves workplace efficiency. While change is inevitable in life and business, how it is presented contributes greatly to the way it is received, perceived and responded to. Thus if you create a negative work environment, you will surely have negative outcomes; but if you invest in your employees you will get a greater return on your investment.

Dr. Donnovon Outten is a powerful trainer, consultant, coach, author, and professor. He is the President of Entitled Enterprise Consulting, Inc. where the principal focus is providing strategic tools for personal and professional development.

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